Marlboro Classics Fall Winter 2010 Beijing Show
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August 11, 2025
MCS Marlboro Classics recently unveiled its autumn and winter collection at the Beijing Art Museum of Classical Art in Dongcheng District, Beijing. The event, inspired by the brand's spirit of self-confidence and adventure, attracted nearly 200 media representatives. Alongside a static display, renowned models such as Li Zifeng, Nan Fulong, Yang Fang, and Zhang Sisi showcased several outfits from the latest collection, highlighting the timeless elegance of the brand.
The preview featured a new logo for MCS Marlboro Classics, bringing fresh energy to the brand. This season’s collection is divided into four distinct themes, each reflecting a unique blend of outdoor and urban aesthetics. One of the key lines, Alaskan (ALASKAN), focuses on practical and comfortable outdoor wear, incorporating elements like hunting and fishing styles, along with unique washing techniques and waxed fabrics. Designed for those who love to explore, this line blends functionality with style.
Another theme, Traditional, draws inspiration from authentic American lifestyles and the modern Western U.S. and university campus vibes. The collection includes a wide range of jeans, making it a standout feature. NATURAL SPIRIT offers modern outdoor clothing that combines innovative fabrics and details with warm, low-key tones, perfect for travelers seeking both comfort and sophistication.
City Dreamers showcases contemporary men's fashion through simple, elegant, and innovative designs. Utilizing technical cotton fabrics and bold color combinations like red, green, and blue, this line captures the essence of urban life. The gentlemanly style within the collection subtly exudes taste and class.
Overall, MCS Marlboro Classics continues to uphold its brand values while embracing modern trends. The collection reflects a balance between tradition and innovation, ensuring that the brand remains relevant in today's ever-evolving fashion landscape.