Marlboro Classics Fall Winter 2010 Beijing Show
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August 11, 2025
MCS Marlboro Classics, drawing inspiration from the spirit of self-confidence and adventure, recently hosted a preview event for its autumn and winter collection at the Beijing Art Museum of Classical Art in Dongcheng District. The event, which took place earlier this month, attracted nearly 200 media representatives. In addition to a static display of the latest designs, the brand invited well-known models such as Li Zifeng, Nan Fulong, Yang Fang, and Zhang Sisi to walk the runway, showcasing several sets of the new fall and winter collections. This dynamic presentation allowed attendees to experience the timeless charm of the brand.
The event featured two stunning images of the collection, highlighting the brand's commitment to style and innovation. This season, MCS Marlboro Classics introduced a new logo, adding an exciting twist to the overall look. The collection is divided into four main themes: outdoor, urban, traditional, and natural spirit.
The Alaskan line focuses on practical and comfortable outdoor wear, featuring details like hunting and fishing motifs, along with unique washing techniques and waxed fabrics. It’s designed for those who love to explore and enjoy life outdoors. The Traditional theme blends authentic American lifestyle elements with modern influences inspired by the western United States and university campuses. A standout feature of this collection is the wide range of jeans available.
NATURAL SPIRIT offers modern outdoor clothing that combines comfort with innovation, using advanced fabrics and subtle design details. The warm, low-key color palette makes it ideal for travel. City Dreamers presents contemporary men's fashion with a clean, elegant, and innovative approach, incorporating technical cotton fabrics and bold colors like red, green, and blue, creating a vibrant yet sophisticated look.
The gentlemanly vibe of the collection reflects a refined taste, subtly expressed through every piece. MCS Marlboro Classics continues to uphold its core values while evolving with the times, seamlessly integrating modern life into fashion trends. With each new collection, the brand proves it’s more than just denim — it’s a symbol of enduring style and timeless appeal.