New fashion darling in home clothes - Mei Yixuan's spring/summer 2010 launch event is about to unveil
Cotton Rayon Fabric,Cotton Rayon Cloth,Checked Cotton Fabric,Cotton Mix Cloth Shaoxing Aiyi Textile Co., Ltd. , https://www.aiyitextile.com
July 02, 2025
A few days ago, the reporter learned from Guangzhou Shengshixuan Garment Co., Ltd. that the company's well-known home service brand, Mei Yixuan, will hold its 2010 Spring and Summer New Product Conference and Ordering Meeting at Nanyiyuan Hotel in Panyu from December 10th to 11th. This event is expected to bring a fresh, elegant, and stylish aesthetic to the fashion industry in Guangzhou, marking a new chapter for the brand.
Mei Yixuan, founded by renowned costume designer Ms. Zhao Yanjun, has been integrating fashion elements into home wear design for over two decades. With her deep experience in the fashion industry, she has created a unique style that blends simplicity with sophistication, appealing to modern women who value taste and elegance. Since its launch, the brand has gained a strong following among female consumers.
Positioned as "Fashion Home Furnishings," Mei Yixuan focuses on combining aesthetics with comfort, offering an ideal living environment for women aged 25 to 40. The brand’s designs are intellectual, elegant, and expressive, standing out in the competitive home service market. Each piece reflects a blend of romanticism, quality, and a love for beauty, creating a lifestyle that is both fashionable and refined.
One of the key features of Mei Yixuan is the seamless integration of fashion into home wear. This approach has helped the brand develop a distinct style—elegant, sexy, and luxurious. The brand also emphasizes artistic expression, using various design languages to convey the beauty and sophistication hidden within everyday home clothes. Women who wear Mei Yixuan feel a sense of timeless elegance and beauty in their daily lives.
Mei Yixuan promotes a new concept of "home-based living," encouraging people to enjoy the comfort and joy of home life after long hours of work or study. It also encourages wearing stylish and bold undergarments outside the home, helping women maintain youthfulness and confidence through the power of home fashion.
As the operator of the Mei Yixuan brand, Guangzhou Shengshixuan Garment Co., Ltd. combines strong design capabilities with a deep understanding of traditional Chinese culture and women’s clothing habits. The company has dedicated itself to studying the culture of undergarments and Chinese traditions, successfully blending international trends with local charm to position Mei Yixuan as a spokesperson for "Chinese women's beauty."
The company's leadership expressed confidence in the brand's future, aiming to make Mei Yixuan one of the top ten brands in the industry within three years, a leader within five years, and a top-tier brand in the industry within a decade. They also plan to collaborate with partners to establish the "Fashion Lingerie Living Museum" to further promote the brand's vision.
With its unique style and strong market presence, Mei Yixuan is steadily becoming a leading name in the Chinese home service fashion industry. We look forward to seeing it continue to shine and inspire.