Wuhan International Plaza, located in the heart of Wuhan's Central Business District, is a landmark shopping destination known as the "Golden Shopping Avenue" along Jiefang Road. Adjacent to Wuhan Plaza and the World Trade Center, it forms part of the Waks Group’s flagship business cluster—“Wusima International Moore City.†Established in 2007, this high-end shopping center represents a major milestone in the five-year strategic plan of the Wushang Group. Its opening marked a new era for retail in Wuhan.
The plaza, together with Wuhan Plaza, has created a 150-meter-long and 14-meter-wide commercial avenue that showcases luxury brands such as CARTIER, HUGO BOSS, and CORNELIANI. This fashion corridor adds to the allure of the gold shopping district. In front of the building, vibrant flower trees, flowing water features, and a music-filled square create an atmosphere reminiscent of Paris’s Champs-Élysées, inviting shoppers to step into a world of elegance and style.
Louis Di Gao, under the Hong Kong Di Road Group, is the exclusive subsidiary of the French brand Louis Dickie in Asia. Registered in Hong Kong in 2007, this move marked the official entry of Louis Dickie into the Asian market. The brand targets children aged 0–8, offering a unique blend of smart, playful, and nurturing care. Designed by a team of French and Chinese designers, the products reflect authentic French infant care, emphasizing multiple layers of protection and genuine affection.
Since its debut on the Chinese mainland in 2008, the Di Road Group has focused on deep market insights and precise strategies, including initiatives like “Channel Training Camp,†“Shop Guidance Flying Team,†“Clinic Service,†and “15-Day Shopwindow Rhythm.†These efforts aim to empower channel operators and bring the Louis Di Gao vision to life at the retail level.
In May 2009, LOUIS TOCOOL, a French children’s wear brand, made its mark in Wuhan International Plaza. This move was significant, as it signified the brand’s successful expansion into the Greater China region and introduced a fresh, elegant image to the local children’s fashion market. The Wuhan branch was directly supervised by the headquarters, ensuring high standards in display, lighting, and design. Despite the limited space, the store exuded clarity and sophistication, quickly winning over customers with its original French aesthetic.
LOUIS TOCOOL has not only enhanced the culture of children’s fashion in China but also brought international caring values closer to local consumers. As a leading French infant brand, it continues to grow alongside children, embodying intelligence, love, and care.
Company Name: France Di Road International Group Co., Ltd.
Dongguan Di Road Clothing Trade Co., Ltd.
Dongguan City Road West Rice Children’s Clothing Co., Ltd.
Tel: [Not Provided]
Fax: [Not Provided]
Contact: Mr. Wang
Address: No. 2 Huide New Road, Humen Town, Dongguan City (West Road Industrial Park)
Website: [Not Provided]
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