How does Romon create a kingdom of suits?

March 25, 2023

In China, when it comes to suits, you have to mention Luomen! Since its founding in 1978, Luomen has been through the past forty years, and such a long period of time is basically the new mainstream consumer group of the present society. All the life after the 80s basically runs through the entire life of the Chinese after 70.

This is a purely national brand, incorporating all the changes since China's reform and opening up, and it has also precipitated the skills of Chinese suits and the thousands of tailors in China that began in modern China.

Now, Romon has already created a suit kingdom and walked out of his own national suit brand. When we marvel at its market share every year, we can't help but wonder – how does Romon create such a suit kingdom?

The red seal tailored in the bones of Luo Meng

Luomen originated from Ningbo Fenghua! It was the earliest trade with foreign countries, and it was also born after the famous "Red Gang Tailor"! China's first suit, the first set of tunic suit, the first suit shop, the first suit theory monograph The first suit school was from the hands of the red tailor. Luomeng inherits the exquisite skills of the ancestors. In the blend of Eastern and Western cultures, while continuing the red gang culture, he continues to learn new fashion and techniques, re-establishing the spirit of the Red gang culture, and also playing Romon The professionalism and excellence of the suit. The imprints printed on the bones, the pride and maintenance of the red gang tailors, and the ambition of inheriting and carrying forward, are also the reasons why Romon has been in the way for more than 30 years, insisting on quality and craftsmanship.

Ready-to-wear + custom legs can go fast and go steady

The suit has never been linked to the custom. A good suit must be tailored, integrated into a personal career, identity background, cultural accomplishment, and personal personality. Every detail from fabric to button is carefully selected, and several fittings and modifications can be finalized. Despite the fast-paced era, ready-to-wear has become the mainstream of the market, but those who truly understand the taste and know the suit are still more aware of the charm of customization.

The Luomen suit never gave up on customization! It has not stopped in the field of ready-to-wear.

In the field of ready-to-wear, he chose a Japanese suit that is more suitable for Asians. Based on this, he combined the Chinese men's body shape data collected over the year and used big data to make changes and modifications to create a comfortable suit for the Chinese.

In the field of customization, it aims at two major areas of professional clothing customization and high-end suit customization. It provides a high-quality, high-quality, detailed, fashionable and perfectly tailored suit for the consumer groups in these two fields. China's suit market has become a leader in the field of Chinese suits and Chinese professional wear.

Innovation gives old-fashioned infinite vitality

The survival and growth of the old brand has never been a simple matter! It needs to keep up with the ever-changing market. It needs to withstand the embarrassment of old ideas from the inside. It needs constant innovation and continuous breakthrough to achieve transformation and rejuvenation. vitality.

Forty-nine years, in the case of a Chinese suit brand, it is a long period of time. Since the reform and opening up, the Chinese clothing market has almost gone through the history of other countries for centuries in a fast-forward manner. And Romon, in such a smashing eye is the new era of the clothing market, with innovation, stop rooted, grow and change, until now become the Chinese national men's wear brand we know and recognize, create such a profound future The kingdom of the suit is also very rich.

In 1998, Shengmeng, the chairman of Luomeng Group, was born at the age of 28, young and young, and led the reformers to move forward, fearless, fearless and confident. He led the Luomeng Group and began the road of rapid development of Luomeng.

From the reform of the non-adhesive shirt suit to the change of the traditional sales model, from the introduction of the intelligent suit production line, to the rapid response and the success of the “fast fashion” prevailing, from the hands-on net red girl Fu Yuanhui, to 2017 The new roromon, new model...

Luo Meng created the kingdom of suits

Romon never stops at the present, and he is never satisfied with the current achievements. Romon is never willing to use his solid and conservative attitude to make a self-respect. China's clothing market will never lack change, competition, and challenges. How can we stand on the top of the Chinese clothing market in a fast-changing situation? How to create your own suit kingdom?

Inheritance and development, classics and fashion, innovation and change are indispensable!

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